Open Access News

News from the open access movement


Friday, November 19, 2004

Google Scholar and OA

From a posting on yesterday's Commentary blog (from Shore Communications): 'At this early stage, Google Scholar's business model isn't apparent. However, Google does state in the FAQ that Google "does not receive compensation if you decide to buy a subscription to a journal or access a particular article." That leaves advertising as the source of revenue, which fits right in with Google's recent history and mission. The FAQ also humbly suggests that Google "recognize[s] the debt we owe to all those in academia whose work has made Google itself a reality...". Keep in mind, however, that there is a commercial goal, too. As more and more scholarly publications become available on an open access basis, Google is paving the way to include a huge collection of content in its network --content that can be monetized through search advertising and AdSense contextual advertising. With Google Scholar, Google has already done much of its homework in prepping for advances in open access.'