Open Access News

News from the open access movement


Wednesday, May 11, 2005

Decline in use of open web by knowledge workers

Outsell, Inc. Survey Shows Knowledge Workers Turning Away from the Open Web, a press release from Outsell (undated but apparently released yesterday). Excerpt: 'According to the new survey, 67 percent of professionals now go to the open Web for information, versus 79 percent in 2001. Fifteen percent rely on their corporate intranets (up from 5 percent), and nine percent consult their colleagues (up from 5 percent). In addition when seeking information fewer now prefer to get it themselves (51% down from 68%) preferring to rely on regularly scheduled updates, members of their team, or their library....Both the time spent finding and analyzing/applying information are moving in the wrong direction. Knowledge workers now spend 11 hours per week searching for information, versus 8 in 2001. In addition, the time they spend analyzing versus gathering information has flipped. Today's professionals spend most of their time (53 percent) seeking out information. Four years ago, knowledge workers were able to spend 58 percent of their time analyzing and applying what they had found. Collectively, the time spent gathering and looking for information translates to an estimated. 5.4 billion lost hours per year for US corporations.'

(PS: Outsell doesn't explain who counts as a knowledge worker. But I suspect that academic use of the open web has increased during the same period.)